The 30% Club began in the UK in 2010 and has since expanded globally to twelve other countries including Australia, Brazil, Japan, and the United States. The 30% Club’s goal is gender balance on boards and in senior management. The 30% Club does not encourage quotas to reach gender balance, but champions a voluntary approach involving “collaborative, concerted, business-led efforts.” The purpose of this strategy is to promote meaningful, sustainable change, enthusiastically enacted to both promote better governance and optimize business performance.
“The U.S. 30% Club launched in June 2014 with a goal of achieving 30% female directors on S&P 100 boards by 2020. Today, 26.9% of S&P 100 directors are women, up from 20.2% at launch. Additionally, all S&P 100 boards have at least one female director. Even more encouraging, the US membership has achieved an average of 30% women on their boards, up from 21.7% when it launched – a testament to what business leaders are able to achieve when they commit to driving change.”